13 Apr, 2022
To continue the brand’s mission of
championing all women, Victoria’s Secret has unveiled its 2022 regional
campaign for Ramadan. Featuring two
dynamic Arab content creators, Areej
Nashashibi and Fatma Husam, the campaign celebrates local women and
emphasizes the importance of self-reflection and generosity in everyday life
during this time.
The campaign highlights the strength of
Arab women through content creators, Areej and Fatma, and embodies the journey
of self-reflection through mosaic detailing and reflective mirrors. Bringing
together women and their inspiring life journeys, the campaign aims to connect
with local communities.
Showcased in the campaign is Victoria’s Secret smoky and intriguing fragrance Bombshell Oud, a deep, exotic twist of
the Gulf’s signature scent, as well as an exclusive satin set of robes,
long-sleeved and long pant pyjamas with all the details and luxury that are
signature to Victoria’s Secret’s most beloved collections.
